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Be a Part of the Expo

Exhibitors

The Best Place to Engage with Horse People!

The Western States Horse Expo is where Attendees, who are in an energized “get it NOW” mindset, come to experience the very best products and services the Equine Industry has to offer.

This is an ideal opportunity for our valued Exhibitors to create those much needed “touch points” by allowing Attendees to interact with their products, experience the quality of what is being offered, which leads to brand loyalty, referrals and repeat business! To learn more about the great Exhibitor and Sponsorship programs, and to be part of the Mane Market Mall action please call us at (916) 354-2119 or email us at [email protected]

Important Dates
Final Payment
May 1, 2024
California Seller’s Permit # or 410-D
May 1, 2024
Proof of Insurance
May 1, 2024
Show Decorator Discount Deadline
May 24, 2024
Credential Request Form
May 1, 2024

Forms & Contracts

Contracts & Essentials
California Seller's Permit Information

You will not be allowed to set-up if you do not have a number. Please take the time to fill out the application in advance as it can take 3-4 weeks to process. The California Department of Tax and Fee Administration will be on site to verify that all exhibitors have the proper permit on file.

Use if you are not selling or exempt

Exhibitor Resources

Attendee Information
Exhibitor Lodging Options

Camping:
The Murieta Equestrian Center has a limited number of RV spots available, so make arrangements early.

7200 Lone Pine Drive, Rancho Murieta, CA
Phone: (916) 985-7334 or click to reserve
On-Site; Hook Ups only available to exhibitors & horse show participants.

Maximize Your Exposure with Horse Expo Marketing

Our Exhibitor Enhancements and sponsorships cost less and provide a greater ROI by focusing your marketing efforts on your target audience – HORSE PEOPLE.

Here are just a few reasons to take advantage of the Western States Horse Expo Exhibitor Enhancements and Sponsorships:

Exposure to Your Target Market

Brand Recognition

Engage, Interact & Forge Relationships

Expanded Media Presence

Exhibitor Enhancements

BANNER & BAG INSERT

Ad/Coupon placed inside bags given out to every attendee at entry

One (1) banner in each of our major clinic arenas

Three (3) Social Media posts promoting your company/products

Audio Announcements on our PA system throughout the show

Arena Announcements for duration of event

Logo listed as Premium Exhibitor with link to your site

$1,850
BAG INSERT

Samples/coupons given out by Horse Expo staff daily at entrance

Three (3) Social Media posts promoting your company

Audio Announcements on our PA system throughout the show

Arena Announcements for duration of event

Logo listed as Premium Exhibitor with link to your site

$1,000
BANNER

One (1) Banner in each of our major clinic arenas (you provide)

Three (3) Social Media posts promoting your company

Audio Announcements on our PA system throughout the show

Arena Announcements for duration of event

Logo listed as Premium Exhibitor with link to your site

$1,000
SOCIAL MEDIA

Three (3) Social Media posts promoting your company

Audio Announcements on our PA system throughout the show

Arena Announcements for duration of event

Logo listed as Premium Exhibitor with link to your site

$500

Want more information on our exhibitor enhancements?

Western States Horse Expo Sponsorships

SPONSORSHIP LEVELS
Event Sponsor
$3,000 Investment
Clinicians Sponsor
$5,000 Investment
Secondary Arena,
Stage or Pavilion

$8,000 Investment
Spirit Arena
Sponsor

$9,000 Investment
Freedom Arena
Sponsor

$10,000 Investment
Pre-Event Marketing Exposure
Clinic or Seminar Schedule Recognition--
Event Flyers, Posters, and Direct Mail Piece Recognition
Full-Page Magazine Advertising Campaign
Press Release RecognitionOneOneOneOneOne
Website Recognition
Social Media RecognitionTwoOneTwoTwoFour
E-Blast RecognitionOneOneTwoTwoThree
At-Event Marketing Exposure
Clinic & Seminar Schedule Recognition--
Number of Company Banners Prominently DisplayedTwoTwoThreeFourFour
Exhibit Space--10x10 Booth10x20 Booth10x30 Booth10x30 Booth
Program Ad Recognition1/2 Page1/2 PageFull PageFull PageFull Page
Bag Inserts--
Promotional Announcements
VIP Sponsor ParkingTwoTwoThreeThreeThree
Website Recognition
Post-Event Marketing Exposure
Website Recognition
Social Media RecognitionOneOneTwoTwoThree
E-Blast RecognitionOneOneTwoTwoTwo

Scroll sideways to view all sponsorship options

Questions about our Exhibitor Enhancements or Sponsorhips?

Western States Horse Expo Venue Maps

Facility Grounds
Mane Market Mall Festival
Mane Market Mall Premium Pavilion
Mane Market Mall Pavilion 1
Mane Market Mall Pavilion 2

Accommodations & Resources

Murieta Inn & Spa

7337 Murieta Drive, Rancho Murieta, CA
Phone: (916)354-3900 or click to reserve
Request the Western States Horse Expo group block
Special rate cut-off date May 5, 2024

Walking Distance from Murieta Equestrian Center

MURIETA EQUESTRIAN CENTER RV PARK

7400 Lone Pine Drive, Rancho Murieta, CA
Phone: (916) 985-7334
Dry Camping: $100/week
Full Hook-Ups: $250/week
On Horse Expo Grounds; Hook Ups only available to trade show exhibitors & clinic participants.

RV Rentals Available: Just Call Sven at (916)531-7123. He has many available and will have them hooked up and ready for you when you arrive at the Murieta Equestrian Center.

HAMPTON INN & SUITES BY HILTON

10755 Gold Center Dr, Rancho Cordova, CA 95670
Phone: (916)638-4800 or click to reserve
Special Rate: $149.00/night
Request the Western States Horse Expo Group Block
Special rate cut-off date May 8th, 2024

HYATT PLACE RANCHO CORDOVA

10744 Gold Center Dr, Rancho Cordova, CA 95670
Phone: (916)635-4799 or click to reserve
Special Rate: $145.00/night
Request the Western States Horse Expo Group Block
Special rate cut-off date May 23rd, 2024

Larkspur Landing Folsom

121 Iron Point Road, Folsom, CA 95630
Phone: (916) 355-1616 or click to reserve
Special Rate: $139.00/night Studio Suite
Request the Western States Horse Expo Group Block
Special rate cut-off date May 24th, 2024

COURTYARD BY MARRIOTT FOLSOM

2575 Iron Point Road, Folsom, CA 95630
Phone: (916)984-4107 or click to reserve
Special Rate: $139.00/night
Request the Western States Horse Expo Group Block
Special rate cut-off date May 8th, 2024

RESIDENCE INN BY MARRIOTT FOLSOM

2555 Iron Point Road, Folsom, CA 95630
Phone: (916)983-7289 or click to reserve
Special Rate: $169.00/night – Complimentary Breakfast & Wireless Internet
Request the Western States Horse Expo Group Block
Special rate cut-off date May 8th, 2024

MARRIOTT RANCHO CORDOVA

11211 Point East Drive, Rancho Cordova, CA 95742
Phone: (916)638-1100 or click to reserve
Special Rate: $149.00/night Std King or $159.00/night Double Queen
Request the Western States Horse Expo Group Block
Special rate cut-off date May 16th, 2024

Hampton Inn & Suites Folsom

155 Placerville Rd, Folsom, CA 95630
(916) 235-7744

Lake Natoma Inn

702 Gold Lake Dr, Folsom, CA 95630
(916) 351-1500

Fairfield Inn & Suites by Marriott Sacramento Folsom

1755 Cavitt Dr, Folsom, CA 95630
(916) 984-0100

Courtyard by Marriott Sacramento Rancho Cordova

10683 White Rock Rd, Rancho Cordova, CA 95670
(916) 638-3800

DoubleTree Suites by Hilton Hotel Sacramento – Rancho Cordova

11260 Point E Dr, Rancho Cordova, CA 95742
(916) 638-4141

Hampton Inn Sacramento/Rancho Cordova

10755 Gold Center Dr, Rancho Cordova, CA 95670
(916) 638-4800

Hawthorn Suites by Wyndham Rancho Cordova/Folsom

12180 Tributary Point Dr, Gold River, CA 95670
(916) 936-0550

Homewood Suites by Hilton Rancho Cordova Sacramento

10700 White Rock Rd, Rancho Cordova, CA 95670
(916) 589-1332

Hilton Garden Inn Folsom

221 Iron Point Rd, Folsom, CA 95630
(916) 353-1717

La Quinta Inn & Suites by Wyndham Rancho Cordova Sacramento

11131 Folsom Blvd, Rancho Cordova, CA 95670
(916) 638-1111

Sacramento Marriott Rancho Cordova

11211 Point E Dr, Rancho Cordova, CA 95742
(916) 638-1100

Location

Address

Murieta Equestrian Center
7200 Lone Pine Drive,
Rancho Murieta, CA, 95683

CONTACT INFORMATION

Phone: (916) 985-7334
Fax: (916) 354-2638
Email: [email protected]

Directions

From Stockton:

Head north on CA-99 towards Sacramento for 27 miles. Take Exit 281 for Dillard Rd and turn right on Dillard Rd. In 14 miles, turn right onto Jackson Rd/Hwy 16. At the stoplight, turn right onto Murieta Drive. Follow marked directions to access the public parking lot, located near the old race track behind Arenas 9 & 10. Access to this lot will be on the Murieta Drive side of Lone Pine Drive and will be clearly marked and manned.

From Sacramento:

From I-5 S/CA-99 S/CA-16 E, take Exit 518 to merge onto US-50 E. In 6.25 miles take Exit 9 onto Power Inn Rd towards CA-16 E/Howe Ave and keep left. Turn right onto Howe Ave/CA-16. Turn left onto Folsom Blvd/CA-16 then make a slight right onto Jackson Rd/CA-16. In 17 miles, turn right onto Murieta Drive at the stoplight. Follow marked directions to access the public parking lot, located near the old race track behind Arenas 9 & 10. Access to this lot will be on the Murieta Drive side of Lone Pine Drive and will be clearly marked and manned.

From Folsom:

From Hwy 50, take Exit 27 for Scott Rd/ E Bidwell St and head south on Scott Rd. At the 3 way stop, turn right onto White Rock Rd. At the 2nd stoplight for Prairie City Rd turn left, when you get to the roundabout take the 2nd right for Scotts Rd. Stay on Scott Rd for 7.9 miles then make a sharp left onto Latrobe Rd. Take the first right onto Stone House Rd until you reach Jackson Rd/Hwy 16. Turn left onto Jackson Rd and take the 1st right at the stoplight on Murieta Drive. Follow marked directions to access the public parking lot, located near the old race track behind Arenas 9 & 10. Access to this lot will be on the Murieta Drive side of Lone Pine Drive and will be clearly marked and manned.

From Plymouth:

Go southwest on CA- 49 towards Empire St and continue on CA- 49. In 2 miles, stay straight onto CA-16 for 13.65 miles. At the stoplight, turn left onto Murieta Dr. Follow marked directions to access the public parking lot, located near the old race track behind Arenas 9 & 10. Access to this lot will be on the Murieta Drive side of Lone Pine Drive and will be clearly marked and manned.

From Ione:

Go west on Main St/CA-124/CA-104 towards Buena Vista St. Take the first right onto Preston Ave/CA-124/CA-104 and continue on CA-104 (just past Buena Vista St). In 3.4 miles, make a slight right onto Michigan Bar Rd. In 9 miles, turn left onto Jackson Hwy/CA-16. At the stoplight, turn left onto Murieta Dr. Follow marked directions to access the public parking lot, located near the old race track behind Arenas 9 & 10. Access to this lot will be on the Murieta Drive side of Lone Pine Drive and will be clearly marked and manned.

Exhibitor Reviews

Sandra G
Thank you so much for the best Horse Expo ever! I asked all my customers their thoughts and they were all good. Everyone loved the venue, indoor and outdoor shopping, and good food choices. Rancho Murieta is the perfect venue!
Eohippus Design
Kayleen
This was not only my first horse expo, but my first opportunity to put my work in front of a huge crowd. It was awesome to meet so many people! Putting names and faces together was such a treat! I loved getting to meet, shake hands and talk with so many people!
Rebel Headdress
Charlotte
I had a great experience overall. Everyone I spoke with that were involved with Horse Expo were very friendly and helpful. We were very busy all weekend an got a large database which will be so helpful as we are moving forward into distribution. That is what I love about this event in that new businesses can get the word out to a lot of horse people.
CoCo Corral
Kathy
Very fun event, run by fun, friendly and professional staff. The days go by so fast as the crowds are friendly and engaged…and just keep coming to shop!
Valley Vet Supply
Michele
We feel the Horse Expo is a great way to get in front of the customers we want and educated them on the nutritional needs of their horse, which leads to sales.
Triple Crown Nutrition, Inc
Lynn
Pyranha, Inc. has been a part of the Horse Expo for years and we continue to be excited to exhibit our products there. The event is always run in a professional manner and is a vital part of our marketing program and annual sales program
Pyranha, Inc
Mike
The best shows are well attended and have an atmosphere of excitement. We love the Horse Expo because the attendees are educated and passionate about horses and they shop, shop, shop!”
Redmond Rock
Grant
We exhibit our product line at lots of shows and functions each year. Horse Expo is consistently #1 for us based on attendee numbers and sales.
Roto Harrow
S. Click
The Western States Horse Expo was great.  I saw my regulars who stop by to get their annual supply of Hock Shields, plus I met many new customers.  It’s always a positive experience to talk to folks using the products and hear their experiences.
Click Horse Products Inc
M. Middeke
I wanted to reach out and say thank you for helping to make Western States Horse Expo a success for all involved.  We brought back lots of good feedback and we’re looking forward to the years to come!
Marketing Coordinator, SmartPak
R. Dimmick
Thank you! My crew said it was a very good show for our corporate booth and the retail stores that were selling our products!
Tradeshow Admin, Farnam Companies, Inc
J. Brand
We have the best sales of any event at Horse Expo. Each year we see real profits!
Owner, Buckaroo Leather Products
Mike Cortes
Thanks again for all you do to help us vendors out. I have to say, you guys really took care of us. Thanks Again for all your hard work.
RCI Corrals